APA (7th ed.) Citation

Baskin, O. W., & Aronoff, C. E. (1997). Public relations: The profession and the practice (4th ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Baskin, Otis W., and Craig E. Aronoff. Public Relations: The Profession and the Practice. 4th ed. Boston: McGraw-Hill, 1997.

MLA (9th ed.) Citation

Baskin, Otis W., and Craig E. Aronoff. Public Relations: The Profession and the Practice. 4th ed. McGraw-Hill, 1997.