Hair, J. F., Bush, R. P., & Ortinau, D. J. (2000). Marketing research: A practical approach for the new Millennium. Irwin/McGraw-Hill.
Chicago Style (17th ed.) CitationHair, Joseph F., Robert P. Bush, and David J. Ortinau. Marketing Research: A Practical Approach for the New Millennium. Boston: Irwin/McGraw-Hill, 2000.
MLA (9th ed.) CitationHair, Joseph F., et al. Marketing Research: A Practical Approach for the New Millennium. Irwin/McGraw-Hill, 2000.
Warning: These citations may not always be 100% accurate.