Blattberg, R. C., Glazer, R., & Little, J. D. C. (1994). The Marketing information revolution. Harvard Business School Press.
Style de citation Chicago (17e éd.)Blattberg, Robert C., Rashi Glazer, et John D. C. Little. The Marketing Information Revolution. Boston, Mass: Harvard Business School Press, 1994.
Style de citation MLA (9e éd.)Blattberg, Robert C., et al. The Marketing Information Revolution. Harvard Business School Press, 1994.
Attention : ces citations peuvent ne pas être correctes à 100%.