Persuasive messages the process of influence

Persuasive messages the process of influence

Bibliografske podrobnosti
Glavni avtor: Benoit, William L.
Format: Knjiga
Jezik:English
Izdano: Malden, MA Blackwell Pub. 2008.
Teme:
Persuasion (Rhetoric)
Persuasion (Psychology)
Social influence.
Attitude change.