APA (7th ed.) Citation

McKean, J. (1999). Information masters: Secrets of the customer race. Wiley.

Chicago Style (17th ed.) Citation

McKean, John. Information Masters: Secrets of the Customer Race. Chichester: Wiley, 1999.

MLA (9th ed.) Citation

McKean, John. Information Masters: Secrets of the Customer Race. Wiley, 1999.

Warning: These citations may not always be 100% accurate.