Burton, P. W., & Purvis, S. C. (1996). Which ad pulled best?: 50 case histories on how to write and design ads that work. NTC Business Books.
Chicago Style (17th ed.) CitationBurton, Philip Ward, and Scott C. Purvis. Which Ad Pulled Best?: 50 Case Histories on How to Write and Design Ads That Work. Lincolnwood, IL: NTC Business Books, 1996.
MLA (9th ed.) CitationBurton, Philip Ward, and Scott C. Purvis. Which Ad Pulled Best?: 50 Case Histories on How to Write and Design Ads That Work. NTC Business Books, 1996.
Warning: These citations may not always be 100% accurate.