Cita APA (7th ed.)

Cox, K. K. (1967). Readings in market research. Appleton-Century-Crofts.

Cita Chicago (17th ed.)

Cox, Keith K. Readings in Market Research. s.l: Appleton-Century-Crofts, 1967.

Cita MLA (9th ed.)

Cox, Keith K. Readings in Market Research. Appleton-Century-Crofts, 1967.