TY  - BOOK
T1  - Marketing social change changing behavior to promote health, social development, and the environment
A1  - Andreasen, Alan R.
LA  - English
PP  - San Francisco
PB  - Jossey-Bass Pub.
YR  - 1995
UL  - https://tuklas.up.edu.ph/Record/UP-1685523046125061520
OP  - 348
CN  - HN18 A53
KW  - Behavior modification.
KW  - Social change.
KW  - Social marketing.
KW  - Social problems.
ER  -