Cita APA

Boyd, H. W. (1964). Marketing research: Text and cases. Irwin.

Citación estilo Chicago

Boyd, Harper W. Marketing Research: Text and Cases. Homewood, IL: Irwin, 1964.

Cita MLA

Boyd, Harper W. Marketing Research: Text and Cases. Irwin, 1964.

Warning: These citations may not always be 100% accurate.