APA (7th ed.) Citation

Sebeok, J. U. (1987). Marketing and semiotics: New directions in the study of signs for sale. Mouton de Gruyter.

Chicago Style (17th ed.) Citation

Sebeok, Jean Umiker. Marketing and Semiotics: New Directions in the Study of Signs for Sale. Berlin: Mouton de Gruyter, 1987.

MLA (9th ed.) Citation

Sebeok, Jean Umiker. Marketing and Semiotics: New Directions in the Study of Signs for Sale. Mouton de Gruyter, 1987.