Cita APA (7a ed.)

Greyser, S. A. (1992). Cases in advertising and communications management (3rd ed.). Prentice Hall.

Cita Chicago Style (17a ed.)

Greyser, Stephen A. Cases in Advertising and Communications Management. 3rd ed. Englewood Cliffs, N J: Prentice Hall, 1992.

Cita MLA (9a ed.)

Greyser, Stephen A. Cases in Advertising and Communications Management. 3rd ed. Prentice Hall, 1992.