Lua APA (7ú heag.)

Greyser, S. A. (1992). Cases in advertising and communications management (3rd ed.). Prentice Hall.

Lua i Stíl Chicago (17ú heag.)

Greyser, Stephen A. Cases in Advertising and Communications Management. 3rd ed. Englewood Cliffs, N J: Prentice Hall, 1992.

Lua MLA (9ú heag.)

Greyser, Stephen A. Cases in Advertising and Communications Management. 3rd ed. Prentice Hall, 1992.

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