APA (7th ed.) Citation

Borden, N. H. (1959). Advertising management: Text and cases. Richard D. Irwin.

Chicago Style (17th ed.) Citation

Borden, Neil H. Advertising Management: Text and Cases. Homewood, IL: Richard D. Irwin, 1959.

MLA (9th ed.) Citation

Borden, Neil H. Advertising Management: Text and Cases. Richard D. Irwin, 1959.