Ray, M. L. (1982). Advertising and communication management. Prentice-Hall.
Citación estilo ChicagoRay, Michael L. Advertising and Communication Management. Englewood Cliffs, NJ: Prentice-Hall, 1982.
Cita MLARay, Michael L. Advertising and Communication Management. Prentice-Hall, 1982.
Warning: These citations may not always be 100% accurate.