The role of the consumer in the marketing process

書目詳細資料
發表在:	Philippine Journal of Home Economics Vol. 13, no. 4 (Oct. 1962 - Dec. 1962), 25-30
主要作者:	Avellana, Jose
格式:	Article
語言:	English
出版:	1962
主題:	Consumer preferences Choice (Psychology) Market surveys Consumer behavior Marketing research