Cita APA (7a ed.)

Barrios, E. B. (2012). Forecasting customer lifetime value: A statistical approach. Philippine Management Review.

Cita Chicago Style (17a ed.)

Barrios, Erniel B. "Forecasting Customer Lifetime Value: A Statistical Approach." Philippine Management Review 2012.

Cita MLA (9a ed.)

Barrios, Erniel B. "Forecasting Customer Lifetime Value: A Statistical Approach." Philippine Management Review, 2012.