Determinants of toothpaste brand choice in urban Philippines

Determinants of toothpaste brand choice in urban Philippines

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Xehetasun bibliografikoak
Argitaratua izan da:Philippine Management Review Vol. 12 (2005), 45-71
Egile nagusia: Gutierrez, Ben Paul B.
Formatua: Artikulua
Hizkuntza:English
Argitaratua: 2005
Gaiak:
Toothpaste
Brand choice
Brand name products
Consumer behavior