Choice-based conjoint analysis an illustration
This paper exposes the choice-based conjoint analysis using the study on boarding house profile preferences. The analysis provides a utility value that can determine the type of boarding house preferred by the respondents. The entire process of analysis, from the making of the questionnaire to the e...
| Gepubliceerd in: | Asia-Pacific Journal of Science, Mathematics, and Engineering Vol. 2, no. 2 (2014), 51-53 |
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| Formaat: | Artikel |
| Taal: | English |
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2014
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