Communication behavior and entrepreneurial traits of micro-entrepreneurs in Malaybalay City, Philippines

Entrepreneurs are known to have unique entrepreneurial traits, yet not much is known about how they communicate. This study dealt with the communication behavior of micro-entrepreneurs in Malaybalay City. It focused on information needs, information seeking and utilization behaviors, and information...

Celý popis

Podrobná bibliografie
Vydáno v:The Philippine Journal of Development Communication Vol. 3 (Jan. 2010 - Dec. 2010), 1-24
Hlavní autor: Cabrera, Liza A.
Další autoři: Torres, Cleofe S.
Médium: Článek
Jazyk:English
Vydáno: 2010
Témata: