Cita APA (7th ed.)

Roberto, N. (2016). How can our SWOT analysis be more realistic and actionable?. IN Marketing RX [column]. Philippine Daily Inquirer.

Cita Chicago (17th ed.)

Roberto, Ned. "How Can Our SWOT Analysis Be More Realistic and Actionable?. IN Marketing RX [column]." Philippine Daily Inquirer 2016.

Cita MLA (9th ed.)

Roberto, Ned. "How Can Our SWOT Analysis Be More Realistic and Actionable?. IN Marketing RX [column]." Philippine Daily Inquirer, 2016.