Tapia, R. L. (1998). When brands are no longer enough to sell a product. Philippine Daily Inquirer.
Cita Chicago Style (17a ed.)Tapia, Ronni L. "When Brands Are No Longer Enough to Sell a Product." Philippine Daily Inquirer 1998.
Cita MLA (9a ed.)Tapia, Ronni L. "When Brands Are No Longer Enough to Sell a Product." Philippine Daily Inquirer, 1998.
Precaución: Estas citas no son 100% exactas.