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Ward, Scott 1942-
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Ward, Scott 1942-
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Commercial television and European children an international research digest
Published 1986
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Consumer behavior
by
Robertson, Thomas S.
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Zielinski, Joan 1948-
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Ward, Scott 1942-
Published 1984
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How children learn to buy the development of consumer information-processing skills
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Ward, Scott 1942
Published 1977
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Related Subjects
Consumers
Motivation research (Marketing)
Television advertising
Television advertising and children
Television and children
Youth as consumers
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