Erakusten 1 - 2 emaitzak -- 2 bilaketa honetara 'Steenkamp, Jan-Benedict E.M', Bilaketaren denbora: 0,01s Findu emaitzak
  1. 1

    Don't be undersold!. nork Steenkamp, Jan-Benedict E.M

    Argitaratua izan da Harvard Business Review
    Artikulua

    Don't be undersold!.
  2. 2

    What makes consumers willing to pay a price premium for national brands over a private labels?. nork Steenkamp, Jan-Benedict E.M

    Argitaratua izan da Journal of marketing research
    Artikulua

    What makes consumers willing to pay a price premium for national brands over a private labels?.

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