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  1. 1

    Media selection. Efficient procedures of press media allocation von Schyberger, Bo W:son 1927-

    Veröffentlicht 1970
    Buch

    Media selection. Efficient procedures of press media allocation
  2. 2

    Methods of readership research; a thesis on some of the methodological problems encountered when studying certain consumer habits and attitudes from a marketing point of view von Schyberger, Bo W:son, 1927-

    Veröffentlicht 1965
    Buch

    Methods of readership research; a thesis on some of the methodological problems encountered when studying certain consumer habits and attitudes from a marketing point of view

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