The Oxford handbook of strategic sales and sales management

Strategic marketing od Cravens, David W.

Strategic marketing od Cravens, David W.

Marketing strategy and competitive positioning od Hooley, Graham J.

Table of contents only

Strategic marketing od Cravens, David W.

Strategic marketing od Cravens, David W., Piercy, Nigel

Strategic marketing od Cravens, David W., Piercy, Nigel

Market-led strategic change aguide to transforming the process of going to market od Piercy, Nigel F.

Tales from the marketplace stories of revolution, reinvention and renewal od Piercy, Nigel

Marketing strategy and competetive positioning od Hooley, Graham J.