The Oxford handbook of strategic sales and sales management

Strategic marketing द्वारा Cravens, David W.

Strategic marketing द्वारा Cravens, David W.

Marketing strategy and competitive positioning द्वारा Hooley, Graham J.

Table of contents only

Strategic marketing द्वारा Cravens, David W.

Strategic marketing द्वारा Cravens, David W., Piercy, Nigel

Strategic marketing द्वारा Cravens, David W., Piercy, Nigel

Market-led strategic change aguide to transforming the process of going to market द्वारा Piercy, Nigel F.

Tales from the marketplace stories of revolution, reinvention and renewal द्वारा Piercy, Nigel

Marketing strategy and competetive positioning द्वारा Hooley, Graham J.