The Oxford handbook of strategic sales and sales management

Strategic marketing gan Cravens, David W.

Strategic marketing gan Cravens, David W.

Marketing strategy and competitive positioning gan Hooley, Graham J.

Table of contents only

Strategic marketing gan Cravens, David W.

Strategic marketing gan Cravens, David W., Piercy, Nigel

Strategic marketing gan Cravens, David W., Piercy, Nigel

Market-led strategic change aguide to transforming the process of going to market gan Piercy, Nigel F.

Tales from the marketplace stories of revolution, reinvention and renewal gan Piercy, Nigel

Marketing strategy and competetive positioning gan Hooley, Graham J.