The Oxford handbook of strategic sales and sales management

Strategic marketing حسب Cravens, David W.

Strategic marketing حسب Cravens, David W.

Marketing strategy and competitive positioning حسب Hooley, Graham J.

Table of contents only

Strategic marketing حسب Cravens, David W.

Strategic marketing حسب Cravens, David W., Piercy, Nigel

Strategic marketing حسب Cravens, David W., Piercy, Nigel

Market-led strategic change aguide to transforming the process of going to market حسب Piercy, Nigel F.

Tales from the marketplace stories of revolution, reinvention and renewal حسب Piercy, Nigel

Marketing strategy and competetive positioning حسب Hooley, Graham J.