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1
Social identity and the service - profit chain. av Homburg, Christian
I publikationen Journal of marketingSignum: loading...
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2
On the importance of complaint handling design A multi-level analysis of the impact. av Homburg, Christian
I publikationen Journal of the academy of marketing scienceSignum: loading...
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3
The role of chief marketing officers for venture capital funding Endowing new ventures with marketing legitimacy. av Homburg, Christian
I publikationen Journal of marketing researchSignum: loading...
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4
Implementing the marketing concept at the employee - customer interface the role of customer need knowledge. av Homburg, Christian
I publikationen Journal of marketingSignum: loading...
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