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1
Qualitative methods in management research 著者: Gummesson, Evert 1936-
出版事項 2000請求記号: loading...
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2
Qualitative methods in management research 著者: Gummesson, Evert 1936-
出版事項 2000請求記号: loading...
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3
Total relationship marketing from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm 著者: Gummesson, Evert 1936-
出版事項 1999請求記号: loading...
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4
Service quality in hospitality organizations
出版事項 1996請求記号: loading...
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5
Qualitative methods in management research 著者: Gummesson, Evert 1936-
出版事項 1991請求記号: loading...
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6
Total relationship marketing marketing management, relationship strategy and CRM approaches for the network economy 著者: Gummesson, Evert 1936-
請求記号: loading...Available for University of the Philippines Baguio - Institute of Managmement.Click here to access
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