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1
Qualitative methods in management research par Gummesson, Evert 1936-
Publié 2000Cote: loading...
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2
Qualitative methods in management research par Gummesson, Evert 1936-
Publié 2000Cote: loading...
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3
Total relationship marketing from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm par Gummesson, Evert 1936-
Publié 1999Cote: loading...
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4
Service quality in hospitality organizations
Publié 1996Cote: loading...
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Qualitative methods in management research par Gummesson, Evert 1936-
Publié 1991Cote: loading...
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6
Total relationship marketing marketing management, relationship strategy and CRM approaches for the network economy par Gummesson, Evert 1936-
Cote: loading...Available for University of the Philippines Baguio - Institute of Managmement.Click here to access
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