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  1. 1

    Qualitative methods in management research von Gummesson, Evert 1936-

    Veröffentlicht 2000
    Buch

    Qualitative methods in management research
  2. 2

    Qualitative methods in management research von Gummesson, Evert 1936-

    Veröffentlicht 2000
    Buch

    Qualitative methods in management research
  3. 3

    Total relationship marketing from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm von Gummesson, Evert 1936-

    Veröffentlicht 1999
    Buch

    Total relationship marketing from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm
  4. 4

    Service quality in hospitality organizations

    Veröffentlicht 1996
    Buch

    Service quality in hospitality organizations
  5. 5

    Qualitative methods in management research von Gummesson, Evert 1936-

    Veröffentlicht 1991
    Buch

    Qualitative methods in management research
  6. 6

    Total relationship marketing marketing management, relationship strategy and CRM approaches for the network economy von Gummesson, Evert 1936-

    Available for University of the Philippines Baguio - Institute of Managmement.Click here to access
    Electronic Resource

    Total relationship marketing marketing management, relationship strategy and CRM approaches for the network economy

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