Visas 1 - 9 av 9 resultat för sökning 'Gummesson, Evert', Sökningstid: 0,01s Förfina resultatet
  1. 1

    Case theory in business and management reinventing case study research av Gummesson, Evert

    Publicerad 2017
    Bok

    Case theory in business and management reinventing case study research
  2. 2

    Qualitative methods in management research av Gummesson, Evert 1936-

    Publicerad 2000
    Bok

    Qualitative methods in management research
  3. 3

    Qualitative methods in management research av Gummesson, Evert 1936-

    Publicerad 2000
    Bok

    Qualitative methods in management research
  4. 4

    Total relationship marketing from the 4Ps of traditional marketing management to the 30Rs of the new marketing paradigm. av Gummesson, Evert

    Publicerad 1999
    Bok

    Total relationship marketing from the 4Ps of traditional marketing management to the 30Rs of the new marketing paradigm.
  5. 5

    Total relationship marketing from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm av Gummesson, Evert 1936-

    Publicerad 1999
    Bok

    Total relationship marketing from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm
  6. 6

    Total relationship marketing av Gummesson,Evert

    Publicerad 1999
    Bok

    Total relationship marketing
  7. 7

    Service quality in hospitality organizations

    Publicerad 1996
    Bok

    Service quality in hospitality organizations
  8. 8

    Qualitative methods in management research av Gummesson, Evert 1936-

    Publicerad 1991
    Bok

    Qualitative methods in management research
  9. 9

    Total relationship marketing marketing management, relationship strategy and CRM approaches for the network economy av Gummesson, Evert 1936-

    Available for University of the Philippines Baguio - Institute of Managmement.Click here to access
    Electronic Resource

    Total relationship marketing marketing management, relationship strategy and CRM approaches for the network economy

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