Treffer 1 - 9 von 9 für Suche 'Gummesson, Evert', Suchdauer: 0,01s Treffer weiter einschränken
  1. 1

    Case theory in business and management reinventing case study research von Gummesson, Evert

    Veröffentlicht 2017
    Buch

    Case theory in business and management reinventing case study research
  2. 2

    Qualitative methods in management research von Gummesson, Evert 1936-

    Veröffentlicht 2000
    Buch

    Qualitative methods in management research
  3. 3

    Qualitative methods in management research von Gummesson, Evert 1936-

    Veröffentlicht 2000
    Buch

    Qualitative methods in management research
  4. 4

    Total relationship marketing from the 4Ps of traditional marketing management to the 30Rs of the new marketing paradigm. von Gummesson, Evert

    Veröffentlicht 1999
    Buch

    Total relationship marketing from the 4Ps of traditional marketing management to the 30Rs of the new marketing paradigm.
  5. 5

    Total relationship marketing from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm von Gummesson, Evert 1936-

    Veröffentlicht 1999
    Buch

    Total relationship marketing from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm
  6. 6

    Total relationship marketing von Gummesson,Evert

    Veröffentlicht 1999
    Buch

    Total relationship marketing
  7. 7

    Service quality in hospitality organizations

    Veröffentlicht 1996
    Buch

    Service quality in hospitality organizations
  8. 8

    Qualitative methods in management research von Gummesson, Evert 1936-

    Veröffentlicht 1991
    Buch

    Qualitative methods in management research
  9. 9

    Total relationship marketing marketing management, relationship strategy and CRM approaches for the network economy von Gummesson, Evert 1936-

    Available for University of the Philippines Baguio - Institute of Managmement.Click here to access
    Electronic Resource

    Total relationship marketing marketing management, relationship strategy and CRM approaches for the network economy

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