Showing 1 - 9 results of 9 for search 'Centeno, Dave De Guzman', 查詢時間: 0.01s Refine Results
  1. 1

    Effects of Filipino consumers' financial attitudes, subjective norms, and perceived behavioral control on intentions to formal banking towards financial inclusion 由 Co, Manuelito

    發表在 Philippine Management Review (2023)
    Article

    Effects of Filipino consumers' financial attitudes, subjective norms, and perceived behavioral control on intentions to formal banking towards financial inclusion
  2. 2

    Destination brand gestalt and its effects on brand attachment and brand loyalty 由 Mandagi, Deske W.

    發表在 Philippine Management Review (2022)
    Article

    Destination brand gestalt and its effects on brand attachment and brand loyalty
  3. 3

    Impact of advertisements on Philippine financial service firms' stock return 由 Centeno, Dave De Guzman

    發表在 Philippine Management Review (2021)
    Article

    Impact of advertisements on Philippine financial service firms' stock return
  4. 4

    Social distance, connectedness, and product familiarity on endorsement evaluations An experimental approach 由 Centeno, Dave De Guzman

    發表在 Philippine Management Review (2018)
    Article

    Social distance, connectedness, and product familiarity on endorsement evaluations An experimental approach
  5. 5

    Celebrities' parasocial interaction and relationships predictor of voting preference towards endorsed political candidates 由 Centeno, Dave De Guzman

    發表在 Philippine Management Review (2016)
    Article

    Celebrities' parasocial interaction and relationships predictor of voting preference towards endorsed political candidates
  6. 6

    Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital 由 Centeno, Dave De Guzman

    出版 2015
    圖書

    Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital
  7. 7

    Celebrification mythologies class and gender reading of celebrity endorsers in political campaign advertisements 由 Centeno, Dave De Guzman 1987-

    Thesis

    Celebrification mythologies class and gender reading of celebrity endorsers in political campaign advertisements
  8. 8

    Celebrities' parasocial interaction and relationships Predictor of voting preference towards endorsed political candidates. 由 Centeno, Dave De Guzman

    Article

    Celebrities' parasocial interaction and relationships Predictor of voting preference towards endorsed political candidates.
  9. 9

    Essays on celebrity endorsements human and cultural branding in consumer markets 由 Centeno, Dave De Guzman

    Thesis

    Essays on celebrity endorsements human and cultural branding in consumer markets

檢索工具: