Treffer 1 - 9 von 9 für Suche 'Centeno, Dave De Guzman', Suchdauer: 0,01s Treffer weiter einschränken
  1. 1

    Effects of Filipino consumers' financial attitudes, subjective norms, and perceived behavioral control on intentions to formal banking towards financial inclusion von Co, Manuelito

    Veröffentlicht in Philippine Management Review (2023)
    Artikel

    Effects of Filipino consumers' financial attitudes, subjective norms, and perceived behavioral control on intentions to formal banking towards financial inclusion
  2. 2

    Destination brand gestalt and its effects on brand attachment and brand loyalty von Mandagi, Deske W.

    Veröffentlicht in Philippine Management Review (2022)
    Artikel

    Destination brand gestalt and its effects on brand attachment and brand loyalty
  3. 3

    Impact of advertisements on Philippine financial service firms' stock return von Centeno, Dave De Guzman

    Veröffentlicht in Philippine Management Review (2021)
    Artikel

    Impact of advertisements on Philippine financial service firms' stock return
  4. 4

    Social distance, connectedness, and product familiarity on endorsement evaluations An experimental approach von Centeno, Dave De Guzman

    Veröffentlicht in Philippine Management Review (2018)
    Artikel

    Social distance, connectedness, and product familiarity on endorsement evaluations An experimental approach
  5. 5

    Celebrities' parasocial interaction and relationships predictor of voting preference towards endorsed political candidates von Centeno, Dave De Guzman

    Veröffentlicht in Philippine Management Review (2016)
    Artikel

    Celebrities' parasocial interaction and relationships predictor of voting preference towards endorsed political candidates
  6. 6

    Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital von Centeno, Dave De Guzman

    Veröffentlicht 2015
    Buch

    Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital
  7. 7

    Celebrification mythologies class and gender reading of celebrity endorsers in political campaign advertisements von Centeno, Dave De Guzman 1987-

    Abschlussarbeit

    Celebrification mythologies class and gender reading of celebrity endorsers in political campaign advertisements
  8. 8

    Celebrities' parasocial interaction and relationships Predictor of voting preference towards endorsed political candidates. von Centeno, Dave De Guzman

    Veröffentlicht in Philippine Management Review
    Artikel

    Celebrities' parasocial interaction and relationships Predictor of voting preference towards endorsed political candidates.
  9. 9

    Essays on celebrity endorsements human and cultural branding in consumer markets von Centeno, Dave De Guzman

    Abschlussarbeit

    Essays on celebrity endorsements human and cultural branding in consumer markets

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