Zobrazuji výsledky 1 - 9 z 9 pro vyhledávání 'Centeno, Dave De Guzman', doba hledání: 0,01 s.
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1
Effects of Filipino consumers' financial attitudes, subjective norms, and perceived behavioral control on intentions to formal banking towards financial inclusion Autor Co, Manuelito
Vydáno v Philippine Management Review (2023)Signatura: loading...
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2
Destination brand gestalt and its effects on brand attachment and brand loyalty Autor Mandagi, Deske W.
Vydáno v Philippine Management Review (2022)Signatura: loading...
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3
Impact of advertisements on Philippine financial service firms' stock return Autor Centeno, Dave De Guzman
Vydáno v Philippine Management Review (2021)Signatura: loading...
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4
Social distance, connectedness, and product familiarity on endorsement evaluations An experimental approach Autor Centeno, Dave De Guzman
Vydáno v Philippine Management Review (2018)Signatura: loading...
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5
Celebrities' parasocial interaction and relationships predictor of voting preference towards endorsed political candidates Autor Centeno, Dave De Guzman
Vydáno v Philippine Management Review (2016)Signatura: loading...
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6
Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital Autor Centeno, Dave De Guzman
Vydáno 2015Signatura: loading...
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7
Celebrification mythologies class and gender reading of celebrity endorsers in political campaign advertisements Autor Centeno, Dave De Guzman 1987-
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8
Celebrities' parasocial interaction and relationships Predictor of voting preference towards endorsed political candidates. Autor Centeno, Dave De Guzman
Vydáno v Philippine Management ReviewSignatura: loading...
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9
Essays on celebrity endorsements human and cultural branding in consumer markets Autor Centeno, Dave De Guzman
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Vyhledávací nástroje:
Související témata
Advertising endorsements
Advertising, Political
Endorsements in advertising
Advertising
Attitude (Psychology)
Bank deposits
Brand choice
Brand gestalt
Celebrities in political campaigns
Celebrities in politicl campaign
Consumer surveys
Finance, Personal
Place branding
Political campaign
Political campaigns
Savings
Television commercials
brand attachment