Mostrar 1 - 9 resultats de 9 per cerca 'Centeno, Dave De Guzman', hora de la petició: 0.01sec Refinar resultats
  1. 1

    Effects of Filipino consumers' financial attitudes, subjective norms, and perceived behavioral control on intentions to formal banking towards financial inclusion per Co, Manuelito

    Publicat a Philippine Management Review (2023)
    Article

    Effects of Filipino consumers' financial attitudes, subjective norms, and perceived behavioral control on intentions to formal banking towards financial inclusion
  2. 2

    Destination brand gestalt and its effects on brand attachment and brand loyalty per Mandagi, Deske W.

    Publicat a Philippine Management Review (2022)
    Article

    Destination brand gestalt and its effects on brand attachment and brand loyalty
  3. 3

    Impact of advertisements on Philippine financial service firms' stock return per Centeno, Dave De Guzman

    Publicat a Philippine Management Review (2021)
    Article

    Impact of advertisements on Philippine financial service firms' stock return
  4. 4

    Social distance, connectedness, and product familiarity on endorsement evaluations An experimental approach per Centeno, Dave De Guzman

    Publicat a Philippine Management Review (2018)
    Article

    Social distance, connectedness, and product familiarity on endorsement evaluations An experimental approach
  5. 5

    Celebrities' parasocial interaction and relationships predictor of voting preference towards endorsed political candidates per Centeno, Dave De Guzman

    Publicat a Philippine Management Review (2016)
    Article

    Celebrities' parasocial interaction and relationships predictor of voting preference towards endorsed political candidates
  6. 6

    Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital per Centeno, Dave De Guzman

    Publicat 2015
    Llibre

    Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital
  7. 7

    Celebrification mythologies class and gender reading of celebrity endorsers in political campaign advertisements per Centeno, Dave De Guzman 1987-

    Thesis

    Celebrification mythologies class and gender reading of celebrity endorsers in political campaign advertisements
  8. 8

    Celebrities' parasocial interaction and relationships Predictor of voting preference towards endorsed political candidates. per Centeno, Dave De Guzman

    Article

    Celebrities' parasocial interaction and relationships Predictor of voting preference towards endorsed political candidates.
  9. 9

    Essays on celebrity endorsements human and cultural branding in consumer markets per Centeno, Dave De Guzman

    Thesis

    Essays on celebrity endorsements human and cultural branding in consumer markets

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