Toon 1 - 9 resultaten van 9 Voor zoekopdracht 'Centeno, Dave De Guzman', zoektijd: 0,01s
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1
Effects of Filipino consumers' financial attitudes, subjective norms, and perceived behavioral control on intentions to formal banking towards financial inclusion door Co, Manuelito
Gepubliceerd in Philippine Management Review (2023)Plaatsingsnummer: loading...
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2
Destination brand gestalt and its effects on brand attachment and brand loyalty door Mandagi, Deske W.
Gepubliceerd in Philippine Management Review (2022)Plaatsingsnummer: loading...
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3
Impact of advertisements on Philippine financial service firms' stock return door Centeno, Dave De Guzman
Gepubliceerd in Philippine Management Review (2021)Plaatsingsnummer: loading...
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4
Social distance, connectedness, and product familiarity on endorsement evaluations An experimental approach door Centeno, Dave De Guzman
Gepubliceerd in Philippine Management Review (2018)Plaatsingsnummer: loading...
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5
Celebrities' parasocial interaction and relationships predictor of voting preference towards endorsed political candidates door Centeno, Dave De Guzman
Gepubliceerd in Philippine Management Review (2016)Plaatsingsnummer: loading...
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6
Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital door Centeno, Dave De Guzman
Gepubliceerd in 2015Plaatsingsnummer: loading...
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7
Celebrification mythologies class and gender reading of celebrity endorsers in political campaign advertisements door Centeno, Dave De Guzman 1987-
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8
Celebrities' parasocial interaction and relationships Predictor of voting preference towards endorsed political candidates. door Centeno, Dave De Guzman
Gepubliceerd in Philippine Management ReviewPlaatsingsnummer: loading...
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9
Essays on celebrity endorsements human and cultural branding in consumer markets door Centeno, Dave De Guzman
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Gerelateerde Onderwerpen
Advertising endorsements
Advertising, Political
Endorsements in advertising
Advertising
Attitude (Psychology)
Bank deposits
Brand choice
Brand gestalt
Celebrities in political campaigns
Celebrities in politicl campaign
Consumer surveys
Finance, Personal
Place branding
Political campaign
Political campaigns
Savings
Television commercials
brand attachment