Showing 1 - 3 results of 3 for search 'Carlson, Kurt A.', query time: 0.01s Refine Results
  1. 1

    Contemporary brand management by Johansson, Johny K., Carlson, Kurt A.

    Published 2015
    Book

    Contemporary brand management
  2. 2

    Benefits leader revesion how a once-preferred product recaptures its standing. by Carlson, Kurt A.

    Article

    Benefits leader revesion how a once-preferred product recaptures its standing.
  3. 3

    Goal reversion in consumer choice. by Carlson, Kurt A.

    Article

    Goal reversion in consumer choice.

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