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  1. 1

    The impact of add-on features on consumer product evaluations. por Bertini, Marco

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    The impact of add-on features on consumer product evaluations.
  2. 2

    Pricing to create shared value. por Bertini, Marco

    Artigo

    Pricing to create shared value.
  3. 3

    Case study Can one business unit have two revenue models?. por Bertini, Marco

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    Case study Can one business unit have two revenue models?.
  4. 4

    How to stop customers from fixating on price. por Bertini, Marco

    Artigo

    How to stop customers from fixating on price.

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