Transnational management text, cases, and readings in cross-border management von Bartlett, Christopher A. 1943-, Beamish, Paul W. 1953-

Table of contents only
Contributor biographical information
Publisher description

Transnational management text, cases, and readings in cross-border management von Bartlett, Christopher A. 1943-

Global marketing management a casebook

Global marketing management a casebook. von Quelch, John A.

Transnational management text, cases, and readings in cross-border management von Bartlett, Christopher A. 1943-, Ghoshal, Sumantra, Birkinshaw, Julian M.

Transnational management text, cases, and readings in cross-border management von Bartlett, Christopher A. 1943-, Ghoshal, Sumantra

Transnational management text, cases, and readings in cross-border management von Bartlett, Christopher A. 1943-

Global marketing management cases and readings von Buzzell, Robert D. 1933-, Quelch, John A., Bartlett, Christopher A. 1943-

Managing the global firm