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Principles of marketing an Asian perspective by Kotler, Philip, Armstrong, Gary, Ang, Swee Hoon, Leong, Siew Meng, Tan, Chin Tiong

Surviving the new millennium lessons from the Asian crisis

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Surviving the new millennium lessons from the Asian crisis

Marketing management an Asian perspective by Kotler, Philip, Ang, Swee Hoon, Leong, Siew Meng, Tan, Chin

Cases in marketing management and strategy an Asia-Pacific perspective by Quelch, John A., Leong, Siew Meng, Ang, Swee Hoon, Tan, Chin Tiong

Marketing insights for the Asia Pacific

Marketing management an Asian perspective by Kotler, Philip, Ang, Swee Hoon, Leong, Siew Meng, Tan, Chin Tiong